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If you consider your online dating profile to be your personal advertising tool in the dating world, your username is your brand’s mission statement.

Creating your username is actually the second most important step to finding and attracting your ideal partner online.

It’s either a huge advantage, a huge disadvantage, or a missed opportunity! You can check out this link with a decent round-up of some of the very worst username strategies, but there are a lot of more mundane things that make for bad usernames.So, don't shy away from showcasing your true personality through the name.When you’re online dating, the first thing you see after the person’s photo is their username.And when your ideal partner is scrolling through hundreds of names – Sally102, Jen NYC1, Lawyer Gal – a great username can be the very reason that someone contacts you. And you become convinced that usernames don’t matter. In my opinion, a username should be a pun or a play on words. Wine Not – for the wine aficionado Lady Go Go – for the world traveler Bach To Bach – for the classical music enthusiast Tender Legal – for the soft-hearted lawyer See the common thread?Most people take one of two wrong tacks when coming up with an online dating username: 1) Putting ZERO thought into it: Bill10247, Claire T, Ally Cat 2) Putting minimal thought into it, using a literal description: Tall Doctor, Gorgeous Goddess, Fun2Be Around The problem with these efforts, of course, is not that they’re “bad”, but rather that they’re BORING. All of them are plays off of real names, idioms or catchphrases, which is why they evoke smiles from readers.

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